Conscious Journal

  • RETAIL NEEDS A REBELLION.

    By Hugo Empson, founder of Generous APE. 6th September 2021 Over the weekend I headed out to the Extinction Rebellion March in London, to see what the front line of environmental activism in the UK looks and feels like. It's safe to say there was a stark contrast between the casual shoppers a...
  • The SKY NEWS report on CLIMATE CHANGE.

    This is the first news report that we have posted on our site- why? Because it highlights simple everyday changes that we can all make to slow down and stabilise the effects of global warming. It resonates with our values at Generous APE.  It talks about POSITIVE choices and actions that we can A...
  • The Conscious Kitchen

    The kitchen is the hardest room in the house to reduce your plastic consumption. It doesn't help that the major supermarkets continue to wrap everything in single use plastic.  How hard is it to find a cucumber that isn't wearing a suit of plastic. A plastic-free kitchen means not buying new plas...
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