Puffin | Bird x WWF by Bird Sunglasses

Performance sunglasses designed to keep you focused while protecting the planet. 

Working with the WWF we’ve combined nature’s strengths with performance design to bring you a lightweight and durable frame that’s rooted in adventure. Fossil fuel free, with premium matte finish and upgraded logo to soften the look. Experience the difference of our elite acetate, made from plants using a patented technology. A low-carbon bio-acetate frame with polarised, mirrored and saltwater-proof lenses that reduce glare and protect you from UV rays.


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Earth Positive Business

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9,222 trees planted
94 days of water supplied
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We are Generous APE

We are devoted to inspiring people to adopt a seamless transition into a more conscious and sustainable lifestyle.

Our marketplace is home to over 200 ethical brands whom share our values of protecting Animals, People and the Environment.

None of us are perfect but together we can make change.